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FinTech

April 3, 2023

OBJECTIVE:

  •  Optimize website design to increase traffic, enhance user experience and build brand credibility

  •  Leverage competitive advantage through web design 

SOLUTION:

  •  Proposed highlighting acquisition by Credit Corp, the largest financial holding company in Peru, directly on the landing page to build brand credibility

  • UEX: proposed integrating higher quality visual and written content, increasing image to word ratio and adding video tutorials

  • Increased traffic: proposed and integrated SEO strategy for written content on the Culqi website 

  • Result: increased page views by 30% and sessions by 25%

www.culqi.com

WEBSITE LANDING PAGE BEFORE:

WEBSITE LANDING PAGE AFTER: